How Kerry Hill Winery Turned a Neglected Idaho Vineyard Into a Working Estate
From McDonald’s pioneer to Kerry Hill Winery, Mindy Mayer’s story of discipline, unthinkable loss, and moving forward
Jan de Weerd - Spoken Wines

This will hide itself!
How Kerry Hill Winery Turned a Neglected Idaho Vineyard Into a Working Estate
From McDonald’s pioneer to Kerry Hill Winery, Mindy Mayer’s story of discipline, unthinkable loss, and moving forward
Kerry Hill Winery stands out because it is not simply a winery built around a love of wine. It is the result of Mindy Mayer applying a lifetime of discipline, systems, and persistence to a neglected vineyard in Idaho's Sunnyslope wine region.
When Mindy purchased the property in 2016, the vineyard needed structure. Dead trunks remained in the rows, flood irrigation had allowed erosion to dictate the land, and the site required far more than a new label or a fresh coat of paint. Mindy replaced the irrigation system, added soil-moisture monitoring, restored the rows, and created habitat for owls, bats, bees, and pollinators.
That practical attention now shapes Kerry Hill's estate wines, and the experience of visiting the winery. The property is home to Kerry Hill sheep, welcoming outdoor spaces, and a community that gathers over glasses of Idaho wine. It is a place where farming, hospitality, and resilience are inseparable.
Mindy never set out to become a winemaker. She came to southwest Idaho for dogs and sheep. The vineyard came later, almost by accident. What she built from it was anything but accidental.
For more of Mindy Mayer's story, watch this Idaho News 6 feature, a short segment about the loss, persistence, sheep, and vineyard that shaped Kerry Hill Winery.
Moving forward out of trauma
Before Kerry Hill Winery existed, Mindy Mayer was already a proven builder. She was the first female McDonald's franchisee who rose through a system famous for its rigor, consistency, and obsession with customer experience, eventually owning fourteen restaurants and earning the company's highest honors. She learned early that trust is built through systems, details, and showing up every day.
Then a plane crash took her husband, her son, daughter-in-law, and their three-year-old twins. What remained was unimaginable loss, and a choice. Mindy does not describe herself as having "overcome" tragedy. She describes herself as having to move forward.
Kerry Hill Winery is the result of that movement.

Mindy sharing her story of moving forward.
The accidental wine journey
Mindy sought focus. First through dog trials and sheep herding. Then through land and inevitably, through wine. She purchased a neglected vineyard in southwest Idaho in 2016, it was not because she had fallen in love with winemaking. It was because the land demanded order, and she took the challenge.
The vineyard had been allowed to drift. Dead trunks stood where healthy vines should have been trained. Flood irrigation let erosion decide outcomes. To Mindy, this wasn't just poor farming, it was a failure of standards.
So she applied the same principles that had defined her McDonald's career.
First came appearance, because appearance signals care. Dead wood was removed. Rows were restored. The vineyard needed to look like it belonged to someone who was paying attention.
Then came infrastructure. Flood irrigation was replaced with a modern drip system, expensive, complex, and precise. Soil moisture probes, filtration, and control systems followed. These weren't romantic decisions; they were operational ones. Measurement mattered. Accountability mattered.
This was a "Gold Standard" mindset applied to agriculture.
And just as at McDonald's, Mindy understood that consistency and credibility come from systems, not slogans. Sustainability followed the same logic. Habitat zones were planted not for marketing, but because they aligned with her belief that long-term success requires stewardship. Owl boxes, bat boxes, pollinator plantings, bees, even a McHive inspired by an initiative she once saw in Sweden, became part of the ecosystem. Mindy's focus on soil, elevation, irrigation, and habitat connects naturally to our broader look at how Idaho's soil and climate shape its wines.
The winery itself opened in December 2019, just months before the world shut down. Mindy stayed open. She adapted. She persisted. That instinct, to keep the doors open, to keep serving, to keep welcoming people, was not new. It was learned over decades in hospitality.
Kerry Hill became something she had hoped for: a place where people gather, linger, and return. Regulars began showing up every week. Strangers became familiar faces. Conversations unfolded over glasses of wine. Kerry Hill is part of a growing relationship between Idaho's Snake River Valley and neighboring Northwest wine regions. Read more about how Idaho and Washington wine country are increasingly connected.
Connection, once lost, was being rebuilt, quietly, deliberately.

Mindy applied the same principles that had defined her McDonald's career, appearance signals care.
What Makes Kerry Hill Wine Different?
Kerry Hill's wines begin with estate grapes grown in Idaho's Snake River Valley. The vineyard is managed with an emphasis on consistency, measurement, and long-term stewardship, an approach shaped by Mindy's earlier career as a McDonald's franchise owner.
That does not mean the wines feel mechanical. It means the foundation is intentional. Drip irrigation, soil-moisture probes, habitat zones, and careful vineyard maintenance give the vines a more stable environment in which to ripen.
The estate grows varieties including Chardonnay, Pinot Grigio, Cabernet Sauvignon, Petit Verdot, Merlot, Malbec, and Tempranillo. The result is a useful introduction to Idaho wine for someone who wants to understand how the state's elevation, dry climate, and agricultural mindset can shape estate-grown wines.
For a first taste, look for the sparkling Allison's Song, a traditional-method Blanc de Blancs made from estate Chardonnay and aged for more than two years on the lees. It is the clearest expression in the story of Kerry Hill's patience and purpose.
To explore Kerry Hill's current releases, visit the winery's online shop. Availability and shipping depend on the destination and current inventory.
Allison's Song, and the discipline of moving forward
There is one wine at Kerry Hill, just released, that carries the full weight of Mindy's story.
Allison's Song is a traditional-method Blanc de Blancs sparkling Chardonnay made from estate fruit and aged more than two years on the lees. It is restrained, precise, and patient, nothing about it is rushed.
The wine is named for her granddaughter.
Mindy does not frame the bottle as closure. She frames it as continuity. Every bottle sold supports Ronald McDonald House Charities, extending care outward rather than inward. The label features a Syringa, the Idaho state flower, chosen because its delicate, bright, enduring image reflected Allison.
This is how Mindy moves forward. She builds. She contributes. She stays engaged. She creates spaces where others can feel welcomed and cared for. She genuinely hopes her story can help other people learn to keep moving forward.

"Syringa is just the sweetest flower I've ever seen and it reflects my little granddaughter, Allison."
Planning a Visit to Kerry Hill Winery
Kerry Hill Winery is in Wilder, Idaho, in the Snake River Valley. The property combines estate vineyards, Kerry Hill sheep, outdoor seating, and a relaxed tasting experience. The winery describes itself as family- and dog-friendly, making it a natural stop for visitors exploring the Sunnyslope wine region.
The current visitor information lists hours of Thursday through Sunday, 12 p.m. to 7 p.m. Visitors can confirm hours, events, and directions through the winery's website.
The practical takeaway for a first-time Idaho wine traveler is simple: Kerry Hill is not only a place to taste wine. It is a place to see the farming, animals, habitat, and hospitality that surround the bottle.
Kerry Hill Winery is ultimately a story about what happens when a person brings discipline to a piece of land, and then allows that land to become something more generous than a business plan. The vineyard produces wine, but it also creates a place for people to gather, animals to thrive, and a difficult life to move forward with purpose.
If you want to experience the story directly, visit the winery's website for current hours and visitor information. To taste the wines at home, visit the online shop.
To continue exploring the region, read the story of an Idaho family who built their vineyard on old-world roots, another look at the people and history behind Idaho wine.
"Grief is not 'overcoming,' but moving forward with purpose."
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